The majority of customers are willing to alter their purchasing behaviours to become more environmentally conscious, according to a study on consumer behaviour conducted by IBM in 2020. Customers have probably observed a huge push from firms toward sustainable marketing as a result.
A few years later in 2022, not much has changed. So how can a company use sustainable marketing to appeal to a...
Meaning of Reverse Merger
The term "reverse merger" refers to a method by which a private company can be merged into an existing publicly traded company (often a shell company). The reverse merger process can be used to make an unlisted company public, or to allow a private firm to acquire another firm without needing to file for an initial public offering (IPO).
A reverse merger...
The majority of customers are willing to alter their purchasing behaviours to become more environmentally conscious, according to a study on consumer behaviour conducted...
MSMEs have emerged crucial for the consumer market during the economy over the past two years in terms of last-mile delivery, community support, and...
Introduction
Globalisation has provided us with a standard of living that we could never have imagined only a few decades ago. However, big corporations and...
